Chris Cristini Athletics - Strategy and Optimization

Learners will strategize the seamless integration of physiotherapists into boutique gyms, ensuring a successful business expansion. They will devise a comprehensive plan to optimize space, schedule, and services, enhancing the overall fitness experience. The outcome is a synergistic fitness and rehabilitation environment that attracts and retains clientele.

Data-Driven Marketing Insights for BuyProperly

BuyProperly Limited aims to enhance its marketing strategies by leveraging data analytics and optimizing workflows. This project involves analyzing existing marketing and website data to identify patterns and trends that will inform strategic marketing decisions. Learners will apply their data analysis skills to evaluate various workflows and customer interactions, to provide actionable insights that improve customer engagement and increase conversion rates. This project offers an excellent opportunity for learners to bridge theoretical knowledge with practical application, focusing on data interpretation and strategic marketing planning. Key tasks include data cleaning, statistical analysis, and visualization of findings to support marketing strategies. Additionally, this project will serve as an introduction to using CRM tools like HubSpot, providing hands-on experience in managing data and enhancing marketing efforts. - Analyze customer behaviour data to identify trends. - Evaluate current marketing workflows for efficiency. - Provide recommendations for optimizing marketing strategies based on data insights.