

- Location
- Clearlake, California, United States
- Bio
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https://www.linkedin.com/in/lesliemsheridan/
- Companies
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California City, California, United States
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- Categories
- Digital marketing Environmental sustainability Talent recruitment Videography Website development
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Recent projects

Remote Data Research Internship/Apprenticeship
Planet Cents, Inc. is committed to promoting sustainable practices and reducing environmental impact. The company seeks to leverage data research to develop its strategy, tactics and improve its decision-making processes. The project involves gathering and analyzing data related to consumer, competitor, organizational, and/or seller behavior, market trends, and environmental impact. The goal is to generate actionable insights that can support Planet Cents in making informed decisions to improve sustainability efforts. Learners will apply their classroom knowledge of data research and analysis and interpretation to identify patterns and trends. The project will focus on a specific aspect of Planet Cents' operations, such as product lifecycle or supply chain efficiency, to ensure a targeted approach. By completing this project, learners will contribute to Planet Cents' mission of creating a more sustainable future. Learning Objectives: Gain practical experience in researching data for business insights. Learn data entry and data collection principles. Develop skills in database design principles and implementation. Understand the impact of data-driven decisions in a startup environment.

Environmental Impact Metrics Research and Analysis
Planet Cents, Inc. is pioneering an innovative environmental impact SaaS that aggregates raw environmental metrics into comprehensive scores for company websites and marketplaces. The project aims to support the onboarding of new clients into the beta launch of this SaaS by conducting thorough research and analysis of environmental metrics such as carbon emissions, water usage, materials, and circularity. The project involves assessing client products to ensure they meet Planet Cents' criteria for environmental impact. This will require learners to apply their research skills to gather accurate data and collaborate with the Tech Team to integrate findings into the SaaS platform. Weekly remote meetings will facilitate progress tracking and team coordination.

Marketing: Market Research, Analysis, Strategy & Tactics for Planet Cents
Planet Cents, Inc. aims to strengthen its market positioning by understanding the competitive landscape within the sustainable products industry. Our research projects involve any of the following, dependent upon current staffing at Planet Cents: Conducting comprehensive competitive market research to identify key competitors, their strengths, weaknesses, and market strategies. This analysis will help Planet Cents to refine its marketing strategies and identify opportunities for differentiation. The goal is to equip Planet Cents with actionable intelligence that can be used to enhance its competitive edge. By focusing on competitors' product offerings, pricing strategies, and marketing tactics, the team will provide insights that can inform Planet Cents' strategic decisions. Conducting comprehensive partner research to identify the various partners, their needs and ours, and partnering potential. The goal is to equip Planet Cents with actionable intelligence that can be used to identify and gauge the viability of partnerships utilizing various criteria. Conducting comprehensive research to identify the various organizational buyers, their needs and ours, to discern our product/market fit, and direction potential. The goal is to equip Planet Cents with actionable intelligence that can be used to identify and gauge the best organizational targets consistent with our initial marketplace launch. Conducting comprehensive grant funding research based upon a specific set of criteria in order to gauge the most viable grant opportunities, and execute on those as needed. The goal of this is to generate a report of actionable opportunities for grant funding. All of our projects will require learners to apply their knowledge of market research methodologies, data analysis, critical thinking, and the ability to follow specific criteria. All projects will provide insights that can inform Planet Cents' strategic and tactical decisions.

Remote Finance and Fundraising Apprenticeship/Internship
Further develop professional skills, some of which include: Leadership Teamwork Communication Gain experience working at a startup company, where a variety of skills can be acquired and practiced Develop specialized skills and learn how to use them to make a positive difference in our earth