Marketing Plan for Corporate Customers
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Project scope
Categories
Market research Digital marketing Market expansion Marketing strategy Marketing analyticsSkills
marketing marketing channel lead generation marketing planning selling techniques new product development customer service web pagesThe main goal for the project is to create a comprehensive marketing plan to sell Unboxme Gifts products to corporate customers. This includes identifying where and how to market the products, generating leads, determining additional products to add to the corporate line, developing web pages specifically for corporate clients, analyzing the competition to find low-cost opportunities, and establishing processes to best serve corporate orders.
Tasks for learners to complete to achieve the project goal include:
- Researching and identifying the most effective marketing channels and strategies for reaching corporate customers.
- Developing a lead generation plan to attract corporate clients.
- Identifying potential new products to add to the corporate line based on market demand and trends.
- Creating web page designs tailored specifically for corporate clients, including product displays and ordering processes.
- Analyzing the competition to identify low-cost opportunities for marketing and product development.
- Establishing efficient processes for handling and fulfilling corporate orders, including logistics and customer service.
- Presenting a comprehensive marketing plan that encompasses all the above deliverables and strategies for selling Unboxme Gifts products to corporate customers.
We will provide learners with dedicated mentors for weekly or biweekly meetings, access to necessary tools and data, and a structured support system including regular check-ins, feedback, a Slack channel, or any preferred workflow.
About the company
Unboxme is all about delivering joy – to our customers, to people receiving our gifts, and to the incredible small businesses we’re honored to work alongside.
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