Fall 2022- Project Management Capstone

PCOM 0131 - Section 1
Closed
MacEwan University
Edmonton, Alberta, Canada
Senior Program Manager
1
Timeline
  • September 13, 2022
    Program start
  • November 26, 2022
    Program end
Program
2 projects wanted
Dates set by program
Preferred companies
Alberta, Canada
Startup, Social Enterprise, Non profit, Small to medium enterprise, Incubator
Any industries

Program scope

Categories
Information technology Communications Market research Operations Project management
Skills
competitive analysis project planning business services business consulting research
Learner goals and capabilities

Welcome to our Capstone Project class! Our Continuing Education students are welcoming projects that will enable them to prove that they have mastered the project management principles and work practices, as established by Project Management Institute.

If you have one project (or more) that involves assistance with your community outreach, social media planning, marketing, planning your business expansion or re-opening with a new Post-COVID strategy, we are able to help.

Our projects run from May to July 2022 and involve groups of a minimum of 4 students working 35 hours per student, inclusive of the time required to manage the project. The actual effort dedicated to your deliverable is estimated to 22-28 hours per student. If your project requires additional resources, the groups can be resized to accommodate your body of work. The project proposed timeline can also be adapted to your specific needs.

Learners

Learners
Continuing Education
Any level
24 learners
Project
35 hours per learner
Learners self-assign
Teams of 4
Expected outcomes and deliverables

For each Capstone project, students will deliver:

1. The Main Project Deliverable(s) established: Community Outreach Plan, Marketing Plan, Business Plan, Marketing Strategy, Website Development Plan, etc. and

2. The Capstone Project standard set of Project Management Deliverables showing the Project Management methodology applied by students to complete the Main Project Deliverable(s) that may also serve as a project deliverable(s), as follows:

  • Project Charter: Addresses the Capstone project activities
  • Stakeholder Register: Describes the stakeholders
  • Work Breakdown Structure (WBS): a visual representation outlining the structure of the project activities
  • Schedule: Gantt chart, showing project milestones and dependencies
  • Budget: not focused on student activities, tailored to the products/outcome of the Capstone project deliverables
  • Risk Register: tailored to the Capstone project products
  • Project Status Report: as required during the execution of the project
  • Project Lessons Learned: throughout the project
Project timeline
  • September 13, 2022
    Program start
  • November 26, 2022
    Program end

Project Examples

Requirements

Some examples of previous successful Capstone projects include:

  • Lean Startup Business Strategy Development – Students will revamp the Company business model “leaner” and more reactive to customer feedback.
  • Sales Process Optimization – Students will review and document our current sales process, define a strategy and develop new messaging and sales call scripts to help the Company increase the quality and number of leads generated
  • Digital Marketing Strategy - students will develop a digital marketing strategy to grow and engage the Company’s target market.
  • Website Development Plan – Students will establish the framework for the company website: layout concept, preliminary wireframing, keywords/key phrases, media and text content.
  • Podcast Production – Students will develop new messaging and sales call scripts to help The Company increase the quality and number of leads generated.
  • SEO and Social Media Strategy - Students help the Company drive more traffic and improve SEO positioning.

In these projects, students research different companies and industries, and develop project artifacts that address the organization's specific problem / opportunity. The students have the chance to express their creativity and communication skills, working with a broad base of stakeholders both inside and out of the participating organization.

Additional company criteria

Companies must answer the following questions to submit a match request to this program:

  • Q1 - Checkbox
  • Q2 - Checkbox
  • Q3 - Checkbox