Digital Marketing Strategy, Business Growth Strategy Summer 2024

Main contact
University Canada West
Vancouver, British Columbia, Canada
Prof.
(13)
6
Timeline
  • July 18, 2024
    Program start
  • September 30, 2024
    Program end
Program
7/7 project matches
Dates set by program
Preferred companies
Anywhere
Startup, Small to medium enterprise
Banking & finance, Business services, Technology, Trade & international business

Program scope

Categories
Market research Project management Market expansion Product or service launch Product management
Skills
analytical skills project management strategic thinking communication skills problem solving abilities
Learner goals and capabilities

By collaborating with our MBA students on the Capstone Course project, clients can expect to receive a comprehensive analysis of their business challenges, along with innovative solutions and actionable recommendations tailored to their specific needs. Our students bring a diverse range of expertise and fresh perspectives, enriched by their academic knowledge and real-world experience.

Learners

Learners
Graduate
Any level
8 learners
Project
80 hours per learner
Learners self-assign
Individual projects
Expected outcomes and deliverables

Expected Outcomes:

Comprehensive Analysis

Actionable Recommendations

Tangible Results


Professional Presentation: Deliverables will be presented professionally, showcasing the depth of analysis and the value of the recommendations.


Format of Deliverables:

Written Reports:

Visual Presentations:

Executive Summaries


Project timeline
  • July 18, 2024
    Program start
  • September 30, 2024
    Program end

Project examples

Requirements
  1. Strategic Planning and Business Development
  2. Market Research and Analysis
  3. Digital Marketing
  4. Operational Efficiency Improvement
  5. Marketing Strategy and Brand Management
  6. Financial Analysis and Planning
  7. Technology Implementation and Digital Transformation
  8. Sustainability and Corporate Social Responsibility (CSR)
  9. Human Resources and Talent Management


Additional company criteria

Companies must answer the following questions to submit a match request to this program:

  • Q1 - Text short
    What level of involvement or time commitment can we expect from your team throughout the duration of the project?  *