Impact Projects
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Amazon Ads Immersion

BUS 470 001
Open to private marketplace Closing on August 26, 2025 / 1 spot left
Main contact
Providence College
Providence College
Providence, Rhode Island, United States
John Smith
John Smith
Director of Coporate Engagement
1
Timeline
  • October 16, 2025
    Program start
  • November 7, 2025
    Midpoint Check-in
  • November 21, 2025
    Program end
Program
1 projects wanted
Dates set by program
Agreements required
Preferred companies
Rhode Island, United States
Startup, Family-Owned, Incubator, Small to medium enterprise
Any industries

Program scope

Categories
Advertising Customer segmentation Digital marketing Search engine optimization Social media marketing
Skills
business metrics performance metric marketing digital marketing e-commerce advertisement
Learner goals and capabilities

This experience is designed for undergraduate students who are gaining exposure in Amazon ecommerce platforms, specifically focusing on digital marketing and advertising strategies. Learners are equipped to earn certifications in Amazon Ads, enabling them to make data-driven marketing recommendations. By collaborating with industry professionals, students will apply their knowledge to real-world projects, providing actionable insights and strategies to enhance a company's presence on Amazon.

Learners

Learners
Undergraduate
Beginner levels
18 learners
Project
10-20 hours per learner
Learners self-assign
Teams of 4
Expected outcomes and deliverables
  • Analysis of current Amazon advertising strategies
  • Recommendations for optimizing Amazon Ads campaigns
  • Development of a targeted Amazon Ads strategy
  • Performance metrics reporting for existing Amazon campaigns
  • Implementation plan for new Amazon advertising initiatives
Project timeline
  • October 16, 2025
    Program start
  • November 7, 2025
    Midpoint Check-in
  • November 21, 2025
    Program end

Project examples


  • Develop a seasonal advertising plan for a company with fluctuating product demand
  • Evaluate the effectiveness of current Amazon Ads and suggest data-driven improvements


Additional company criteria

Companies must answer the following questions to submit a match request to this program:

  • Q1 - Text short
    Will you be able to provide access to basic, relevant data sets?  *
  • Q2 - Text short
    Can you host the class at your location for the kickoff event on Thursday, October 16?
  • Q3 - Text short
    Can you attend the final presentations on campus on Thursday, November 20?